Strategy | Duo Strategy

August 14, 2023

The '5 Stages of Awareness' Ad Copywriting Framework (with examples)

Steal duo’s proven, 5-stage, copywriting framework for writing ad copy that moves prospects from completely oblivious of your product’s existence to chomping at the bit to buy it! Complete with exclusive access to our literal Paid Ads Playbook that we’re just giving away for FREE.

Hannah Peritore

August 14, 2023

Strategy

How To Write Persuasive Ad Copy: A Step-by-Step Copywriting Process (with examples)

Steal duo’s proven, 8-step process to writing kickass ad copy that educates, builds trust, convinces, and—most importantly—converts! Complete with exclusive access to our literal Paid Ads Playbook with 33 unique ad copy concepts that we’re just giving away for FREE.

Hannah Peritore

May 16, 2023

Strategy

A Step-by-Step Guide to Building a High-Quality Sales Pipeline

Departmental in-fighting over who brought in which leads is bogging down what really matters—filling your pipeline with Sales Qualified Opportunities. Get Marketing and Sales on the same page using the PIPE framework and self-reported attribution.

Hannah Peritore

April 10, 2023

Strategy

A 3-Step Framework for How To Make Paid Social Ads Work in B2B

B2B companies need to get out of their search mindset and stop wasting money on paid social advertising that doesn’t drive revenue. Redefine the way you market on social with our 3-step framework.

Hannah Peritore

June 17, 2022

Strategy

How to Continue Growing Your SaaS Business During a Recession

What does a recession mean for growth? What will the next 18 months bring? And how should your business prepare for the turbulent economic uncertainty that lies ahead?

Taylor Kratz

October 12, 2021

Strategy

9 Practical Growth Marketing Strategies for SaaS Startups

Spoiler alert—it begins and ends with creating an excellent product and customer experience.

Hannah Peritore