We Help B2B Companies Tell Better Stories Through Paid Advertising

Cut through the noise and become the top choice for your target prospects before they even start the buying process.

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5-Star Reviews
Work With Us
The Best duo Since
Batman & Robin
Salt & Pepper
Woody & Buzz
Peanut Butter & Jelly

The world is brimming with memorable duos. Here are a few reasons why we’re pushing to be included in the conversation.

Performance-Based Engagements

ROI Focused Partnerships

Best-In-Class Client Service

Agile & Accessible Team

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Customer Stories

B2B software company specializing in emergency notification solutions for companies of all sizes.

Reduced Cost Per Lead
Sales Qualified Leads
Increase In Closed Revenue
Organic Search Traffic
Read Case Study >

B2B SaaS company specializing in fashion dropshipping solutions for
e-commerce and Shopify store owners.

Return On Ad Spend
Increase in New Users
Rated Fashion Dropshipping Company
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B2B SaaS company specializing in shipping solutions for e-commerce store owners and SMBs.

CVR into Qualified Leads
Return on Investment
Happy customers
5-star reviews

B2B software company specializing in home care management solutions for home health care.

Increase in Demos
Return on Ad Spend
Landing Page CVR
5-star reviews

B2C home improvement company specializing in solar and roofing solutions for homeowners living in the Pacific Northwest.

Increase In CVR
Return On Investment
New Markets Established
5-star reviews
Our Superpowers

Our superpowers have been curated and refined to help B2B software companies integrate winning revenue systems into their organizations through systematic and scientific methods.

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Demand Generation + Demand Capture

Content Strategy
We help uncover the content topics your target buyers are most interested in through our extensive customer research framework that kicks off the strategy process.

Social Media Advertising
We build awareness and generate demand for your solution with relevant and targeted paid advertising campaigns across the most prominent social channels for B2B businesses: Linkedin, Meta, and Twitter.

Search Engine Marketing
We design and develop conversion-focused paid advertising funnels on Google to capture relevant search intent and generate qualified pipeline.

Tracking & Attribution
Marketing efficiency starts with the measurement and collection of accurate data.We set up and configure your attribution infrastructure to collect quantitative and qualitative data—driving smart optimizations and strategy adjustments.

Performance Reporting
If marketing efficiency starts with accurate data, marketing analysis begins with reporting. We provide week-over-week campaign reporting to keep track of your revenue program’s most vital marketing KPIs.

Customer Acquisition Experiences

B2B Copywriting & Value Creation
With a team of expert copywriters trained in the art of value creation, we refine your value proposition and motivate your most coveted prospects to take action.

Landing Page Design & Development
Using your existing brand as a starting point, we design and develop modern landing pages and lead flows that convert at a high level..

Content Development
We repurpose new and existing content for paid media distribution—providing your target buyers with relevant information designed to increase sales velocity.

Creative Asset Development
From static ads to graphic illustrations, GIFs, and eBooks, we create digital assets that positively reflect your brand and capture the attention of your target audience.

Conversion Rate Optimization

A/B & Multivariate Testing
In order to uncover the variables that produce the most significant increases in performance, we implement systematic tests across your campaigns—determining ‘winners & losers’ and providing insight into your most effective revenue generators.

Lead Intake Experiences
We optimize the collection of prospect information by designing seamless, conversion-focused lead intake experiences and forms.

Power Conversions
We leverage AI and machine learning to supercharge your ad targeting and increase the total number of conversions created with the top 20% of your target market.

The  Solution

A Proven Process for Revenue Growth

Build pipeline that converts using duo’s Blended Growth Method.

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Audit your current revenue programs, dive deep into your ICP, and build your business’ roadmap to scalable growth.


Bring your business’ unique story and category to life with compelling digital advertisements and customer experiences designed to educate and convert.


Design and launch full-funnel acquisition strategies across ad channels—uncovering positive signals that correlate with pipeline production and revenue creation.


Systematically improve campaign performance through Conversion Rate Optimization (CRO) and quarterly performance assessments that leverage revenue data to cut through misleading vanity metrics.


Add fuel to the revenue-generating fire of your biggest winners with account based marketing (ABM) strategies designed to more effectively engage key accounts.

Adapt Or Die — Marketing is Changing.

Modern buyers need modern customer journeys. Stay ahead of the competition and unlock scalable growth with a marketing partner that knows what’s coming next.

Lead Gen Growth
Blended Growth
Focuses on 3% of Your Audience
Focuses on 100% of Your Audience
Only focuses on the 3% of your audience ready to buy now
Builds full funnel strategies to engage the 3% of buyers ready to buy now AND nurture the 97% of buyers who will look to make a purchase sometime in the future
Creates the Lowest Cost Lead
Creates the Highest Quality Lead
Optimizes campaigns to acquire any and all leads at the lowest possible cost
Optimizes campaigns to acquire SQLs with a high likelihood of converting into revenue
Steals Competitor Demand
Creates New Demand
Copies competitor tactics and runs competitor brand name campaigns to compete
Educates prospects on your unique selling proposition to create a new category
Attributes Everything to Ad Channels
CRM & Ad Channel Attribution
Relies solely on attribution software and ad channel data to evaluate performance
Uses a blended attribution model that takes into consideration revenue data to evaluate performance
Creates Friction to Collect Emails
Removes All Friction for Consumption
Gates all assets and feeds your sales team unqualified, mediocre leads
Focuses on the consumption of your message and tells a story
Sales Wants Deals, Marketing Wants Leads
Sales & Marketing Want Revenue
Creates misalignment between sales and marketing
Aligns sales and marketing by centering efforts around a common KPI (Qualified Pipeline Growth)
Prospects Who Are Shopping Around
Prospects Who Are Ready to Buy
Generates leads whose primary buying evaluation revolves around competitor comparisons
Generates leads who understand your USP and are ready to buy
Ignores the Impact of Dark Social
Utilizes Qualitative & Quantitative Data
...and does not capture qualitative data
...to guide campaign optimizations and drive new strategy
Scaling is Difficult
Scaling is Possible
due to a reliance on buyers with intent
Creates demand for your solution which makes scaling possible
What Our Clients Are Saying
"Duo has been an excellent lead gen partner for us. They are so quick to optimize, pivot, and change up their acquisition strategies, and the results have been great."
Kristen Lawrence
Head of Marketing
"Working with the team at duo has been great. They're very cross-functional, so the copy, branding and ad campaign all mesh together perfectly."
John Luke
CEO, Founder
"We couldn’t be happier with our new website! DuoStrategy’s systematic approach really helped us narrow down our ideas and bring our story to life. As a result, we’ve generated several conversations with our dream prospects."
Sophie Lezama
Director of Growth
"We were quickly blown away by the quality of leads duo generated. They took complete ownership of our ad campaigns and delivered fantastic results that have remained consistent for over 6 months now."
Ella Zhang
CEO, Founder
"They adapt to change and proactively improve performance and approach to growth campaigns — I definitely recommend them as my go-to agency for growth marketing."
Peter Ward
CEO, Founder
"Duo immediately felt like part of our core team, their proactive and responsive approach is exactly what a fast moving organization like ours needed."
Vadim Revzin
"You get the relationship of an in house hire, but the firepower of an entire team."
Trevor Laehy
President, Founder
"Working with Grant and Taylor has opened up and created a whole new world for Medflyt."
Omer Klein
Product, Founder
"They are well-organized, data-driven, and a pleasant team to work with. "
Mark Begert
CEO, Co-Founder

You’ve got questions, we’ve got answers. Check out some of the most frequently
asked questions below for the goods on working with duo.

How do I know whether my business is a good fit for duo?

We specialize in working with B2B software companies who need help generating a consistent and predictable flow of qualified leads. More specifically, if your business:

1) Has trouble hitting revenue goals;
2) Struggles with knowing what strategy and campaigns to prioritize; and/or
3) Doesn’t have the bandwidth to prioritize the optimization of your revenue systems;

duo is the right fit for you!

How much does duo cost?

Duo’s cost depends on the scope of the engagement! Once we’ve had a chance to speak with you and learn more about your business, we’ll put together a custom proposal that outlines our services and illustrates the roadmap we’ll follow to reach your revenue goals.

What are the agreement terms?

We offer both quarterly and annual agreements.

When can I expect to see results?

Over the first 45 days we’ll conduct a business audit, refine your product positioning and offer, design and develop all necessary digital assets, and get your campaigns live. From there, we’ll begin the experimentation and optimization process, and start seeing cost-effective results around the 60-90 day mark.

Ready to Transform Your Marketing Engine?
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