We Help B2B Companies Tell Better Stories Through Paid Advertising
Cut through the noise and become the top choice for your target prospects before they even start the buying process.
Book Strategy CallI think the responses are great intel. Let's upgrade and get more.
I just took a peek. It looks great. I'll do a more detailed round and provide feedback on the app.
I want to express my gratitude for all the assistance you and your team have provided us with over the past few months. The branding and landing page are outstanding!
I love it this is crushing it!
Thanks for all of your incredible work! This has been an outstanding team to work alongside thus far - looking forward to whatever comes next.
Duo immediately felt like part of our core team, their proactive and responsive approach is exactly what a fast moving organization like ours needed.
Your team has been smart, creative, and professional. Your work has helped us raise $2.5 million in 6 days!
What we’ve invested in over the years with duo has made a remarkable difference. People see us as an established company as a result of duo’s work. We’ve generated several conversations with our dream prospects!
I think the responses are great intel. Let's upgrade and get more.
I just took a peek. It looks great. I'll do a more detailed round and provide feedback on the app.
I want to express my gratitude for all the assistance you and your team have provided us with over the past few months. The branding and landing page are outstanding!
I love it this is crushing it!
Thanks for all of your incredible work! This has been an outstanding team to work alongside thus far - looking forward to whatever comes next.
Duo immediately felt like part of our core team, their proactive and responsive approach is exactly what a fast moving organization like ours needed.
Your team has been smart, creative, and professional. Your work has helped us raise $2.5 million in 6 days!
What we’ve invested in over the years with duo has made a remarkable difference. People see us as an established company as a result of duo’s work. We’ve generated several conversations with our dream prospects!
I think the responses are great intel. Let's upgrade and get more.
I just took a peek. It looks great. I'll do a more detailed round and provide feedback on the app.
I want to express my gratitude for all the assistance you and your team have provided us with over the past few months. The branding and landing page are outstanding!
I love it this is crushing it!
Thanks for all of your incredible work! This has been an outstanding team to work alongside thus far - looking forward to whatever comes next.
Duo immediately felt like part of our core team, their proactive and responsive approach is exactly what a fast moving organization like ours needed.
Your team has been smart, creative, and professional. Your work has helped us raise $2.5 million in 6 days!
What we’ve invested in over the years with duo has made a remarkable difference. People see us as an established company as a result of duo’s work. We’ve generated several conversations with our dream prospects!
Thank you Duo for getting the page live today! I'm stoked. Even without all the animations it looks badass.
Grant, just watched the vid. Looks fantastic! IIl get y'all some comments either this evening or in the early am. Thanks
Also @Beste Ozmen @Grant We've already had more paid search deals in 2023 than all of Q1 2022 🔥 🎉
Hi guys, I looked at the data from the ppc campaign and its going pretty well. We have signed up 2 cases for a conversion rate of 7.7% which is better than the 5% for random leads from the web
What do you like best about our services?
- Speed. Transparency. Professional.
Overall, how would you rate your experience working with us so far?
- Really good.
Your team has opened up and created a whole new world for Medflyt.
The Duo Strategy team is by far the most versatile and effective marketing team Stoovo has worked with.
Thank you Duo for getting the page live today! I'm stoked. Even without all the animations it looks badass.
Grant, just watched the vid. Looks fantastic! IIl get y'all some comments either this evening or in the early am. Thanks
Also @Beste Ozmen @Grant We've already had more paid search deals in 2023 than all of Q1 2022 🔥 🎉
Hi guys, I looked at the data from the ppc campaign and its going pretty well. We have signed up 2 cases for a conversion rate of 7.7% which is better than the 5% for random leads from the web
What do you like best about our services?
- Speed. Transparency. Professional.
Overall, how would you rate your experience working with us so far?
- Really good.
Your team has opened up and created a whole new world for Medflyt.
The Duo Strategy team is by far the most versatile and effective marketing team Stoovo has worked with.
Thank you Duo for getting the page live today! I'm stoked. Even without all the animations it looks badass.
Grant, just watched the vid. Looks fantastic! IIl get y'all some comments either this evening or in the early am. Thanks
Also @Beste Ozmen @Grant We've already had more paid search deals in 2023 than all of Q1 2022 🔥 🎉
Hi guys, I looked at the data from the ppc campaign and its going pretty well. We have signed up 2 cases for a conversion rate of 7.7% which is better than the 5% for random leads from the web
What do you like best about our services?
- Speed. Transparency. Professional.
Overall, how would you rate your experience working with us so far?
- Really good.
Your team has opened up and created a whole new world for Medflyt.
The Duo Strategy team is by far the most versatile and effective marketing team Stoovo has worked with.
The world is brimming with memorable duos. Here are a few reasons why we’re pushing to be included in the conversation.
Performance-Based Engagements
ROI Focused Partnerships
Best-In-Class Client Service
Agile & Accessible Team
Our superpowers have been curated and refined to help B2B software companies integrate winning revenue systems into their organizations through systematic and scientific methods.
Book Strategy CallContent Strategy
We help uncover the content topics your target buyers are most interested in through our extensive customer research framework that kicks off the strategy process.
Social Media Advertising
We build awareness and generate demand for your solution with relevant and targeted paid advertising campaigns across the most prominent social channels for B2B businesses: Linkedin, Meta, and Twitter.
Search Engine Marketing
We design and develop conversion-focused paid advertising funnels on Google to capture relevant search intent and generate qualified pipeline.
Tracking & Attribution
Marketing efficiency starts with the measurement and collection of accurate data.We set up and configure your attribution infrastructure to collect quantitative and qualitative data—driving smart optimizations and strategy adjustments.
Performance Reporting
If marketing efficiency starts with accurate data, marketing analysis begins with reporting. We provide week-over-week campaign reporting to keep track of your revenue program’s most vital marketing KPIs.
B2B Copywriting & Value Creation
With a team of expert copywriters trained in the art of value creation, we refine your value proposition and motivate your most coveted prospects to take action.
Landing Page Design & Development
Using your existing brand as a starting point, we design and develop modern landing pages and lead flows that convert at a high level..
Content Development
We repurpose new and existing content for paid media distribution—providing your target buyers with relevant information designed to increase sales velocity.
Creative Asset Development
From static ads to graphic illustrations, GIFs, and eBooks, we create digital assets that positively reflect your brand and capture the attention of your target audience.
A/B & Multivariate Testing
In order to uncover the variables that produce the most significant increases in performance, we implement systematic tests across your campaigns—determining ‘winners & losers’ and providing insight into your most effective revenue generators.
Lead Intake Experiences
We optimize the collection of prospect information by designing seamless, conversion-focused lead intake experiences and forms.
Power Conversions
We leverage AI and machine learning to supercharge your ad targeting and increase the total number of conversions created with the top 20% of your target market.
A Proven Process for Revenue Growth
Build pipeline that converts using duo’s Blended Growth Method.
Book Strategy CallModern buyers need modern customer journeys. Stay ahead of the competition and unlock scalable growth with a marketing partner that knows what’s coming next.
Your Go-To Tools, Integrated into Our Powerful Campaigns
You’ve got questions, we’ve got answers. Check out some of the most frequently
asked questions below for the goods on working with duo.
We specialize in working with mid-to-high-ticket B2B SaaS organizations who have product market fit and are looking to accelerate their acquisition efforts.
Typically, our clients have a few marketing people in place—most notably someone to oversee the marketing efforts—and view duo as an extension of their GTM team.
If you answer “yes” to the following 3 questions, you are a good fit for duo:
1. Are you a B2B SaaS organization?
2. Are you able to invest at least $5,000-$10,000 per month in paid advertising?
3. Do you want to grow your business?
Yes! Although B2B SaaS is our bread and butter, we’ve worked with plenty of other organizations over the years and have found success in a variety of sectors including: mobile apps, Fintech, EdTech, B2C SaaS, legal, roofing, construction, and other professional service SMBs.
Our core areas of expertise include Google, LinkedIn, and Meta.
Generally, our marketing efforts consist of the following overarching strategy:
1. Educate the market and build demand with top of the funnel content on LinkedIn and/or Meta
2. Capture prospects with buying intent on Google with Brand, Generic, and Competitor campaigns
3. Remarket to prospects who have engaged with our content or visited our marketing landing page/website with solution and product-oriented advertisements across LinkedIn, Meta, and the Google Display network.
Blended Growth refers to duo’s process and approach to paid advertising—which leverages both demand and lead generation strategies to create a scalable acquisition funnel.
The core of Blended Growth revolves around strategically building awareness with your target market through the following stages of awareness: Unaware, Problem Aware, Solution Aware, Product Aware, and Most Aware.
As prospects move through each stage of awareness, they become more and more aware of your product and how it can uniquely solve their business problem.
Blended Growth is a long-term growth strategy that results in a net increase in qualified pipeline, organic traffic, Return on Ad Spend (ROAS), and most importantly, Annual Recurring Revenue (ARR).
For more information on our Blended Growth Method, check out Our Process page here.
Duo’s cost depends on the scope of the engagement! With that said, our typical retainers range from $3000-$7000/mo for B2B SaaS organizations, but can vary depending on the situation and scope of work.Learn more on our Pricing page.
We offer both quarterly and annual agreements, and under special circumstances, can accommodate clients who prefer month-to-month engagements.
The first 3 months of our relationship are dedicated to:
1. Researching and developing your Ideal Customer Profile (ICP)
2. Developing your unique growth strategy
3. Developing the copy and designs needed for your acquisition funnel including your marketing landing page and all creative assets (advertisements)
4. Configuring your tracking and attribution infrastructure (GA4, GTM, pixels, etc) and any CRM integrations
5. Launching your campaigns across multiple ad channels and gathering initial baseline funnel data
6. Analyzing campaign performance and primary testing variable to uncover new strategy ideas and adjustments
7. Reporting key insights and findings from our initial launch efforts
8. Making strategy adjustments and scaling ad spend on marketing efforts yielding positive resultsAnd after 3 months?
It depends on what the data is telling us! Based on campaign performance, we’ll either 1) begin to scale our marketing programs and introduce new channels; or 2) take a hard look at our strategy and make the necessary adjustments to set us on a course that we collaboratively agree aligns with our expected marketing KPIs.
It depends on your industry and target market. However, in mid-to-high-ticket B2B SaaS, we typically begin to see predictable results within the remarketing funnel in 90 to 180 days.
That’s not to say you won’t see any results within the first 90 days. You likely will capture some low hanging fruit with prospects already in a buying cycle. However, the real magic of Blended Growth occurs in prospects we’ve nurtured for months who we’ve systematically built a relationship with through our full-funnel ad strategy and remarketing efforts.